Tiếng Anh thương mại / Việc bán hàng / Trang 9

BEP 137 – Tham quan công ty: Hiển thị một khách truy cập xung quanh

Tiếng Anh thương mại, Podcast ESL, Tiếng Anh trung cấp, Tiếng Anh tiếp thị, Việc bán hàng /

In today’s Business English Pod episode, we’re going to look at language for showing a visitor around your office or factory.

There are many reasons that someone might visit a factory and take a tour. They might be a prospective client who wants to see where the products are made, or perhaps someone from head office is on an inspection tour, or it could be an official inspection to make sure you are following government or internal standards. If it’s your job to give the tour, you’ll want to make sure everything goes smoothly. So in today’s episode we’ll looking at language for guiding people on a tour and pointing out areas of interest.

We’ll be listening to Ingrid taking Carl on a tour of a factory where GC cleaning products are produced. Carl is from the head office of GC and he’s inspecting the factory where Ingrid works. His job is to make sure that the company’s factories are all up to standard and capable of handling future orders. Khi hộp thoại bắt đầu, Carl has already arrived at the factory and met Ingrid, who is ready to start the tour.

Câu hỏi nghe

1) What time of day does Carl arrive for his tour?
2) What is the problem with the detergent production line?
3) What role does newspaper play in the production of detergent in this factory?

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BEP 133 – Bán hàng và phỏng vấn: Elevator Pitch bằng tiếng Anh

Trình độ cao, Tiếng Anh thương mại, Podcast ESL, Bài thuyết trình bằng tiếng Anh, Việc bán hàng /

Trong Podcast tiếng Anh thương mại này, we’re going to look at delivering an elevator pitch.

A sales pitch is a presentation designed to introduce a product or service in order to convince people to buy it. An elevator pitch is a very short presentation designed to do the same thing in 60-seconds or less and often the “product” being presented is bạn. An elevator pitch should be short enough that you could complete it during an elevator ride. A key point being that you’re not asking the person to do something for you, you’re telling them what you can do for them.

Trong bài học hôm nay, we’ll be listening to two pitches. First up is Jonathan, a university student visiting a job fair in search of his first job. Then we’ll hear Dominic, a manager for a logistics company, make his pitch to a potential customer while attending a local Chamber of Commerce meeting.

Câu hỏi nghe

1) What does Jonathan highlight as his key strengths in the first dialog?
2) Trong hộp thoại thứ hai, how does Dominic get Graham’s attention?
3) What’s the key advantage of Dominic’s company?

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BEP 128 – Điện thoại: Xử lý các cuộc gọi bán hàng

Tiếng Anh thương mại, Podcast ESL, Tiếng Anh trung cấp, Việc bán hàng, Điện thoại tiếng Anh /

We’ve looked before at how to set up an appointment on the phone with someone you already know (BEP 119), but what about if you haven’t met the person or established a relationship with them yet? In today’s Business English Podcast, we’ll be looking at how to make contact with a prospective client and, on the opposite end of the line, we’ll examine language you can use to politely decline a request for information or a meeting.

We’ve already met Mario from Viva Fashions in previous episodes. Now Mario wants to meet with the head buyer for a chain of American stores owned by DeBourg Brands but, at this point, he doesn’t even know the buyer’s name. Mario is going to “cold call” the company and see if he can reach the buyer. Đầu tiên, he needs a name, and then he needs to try to speak to the buyer to make an appointment.

Câu hỏi nghe – First Call:
1) What techniques does Mario use to get information from Joan?
2) Why do you think Joan agrees to help Mario?

Câu hỏi nghe – Second Call:
1) Why does Mario keep saying “thank you” instead of “please” after making a request?
2) What language does Mario use when stating the reason for his call, và tại sao?
3) Throughout the conversation, Mario uses informal language to minimize his request. Can you spot a few examples?

Thành viên cao cấp: Ghi chú học tập | Câu đố trực tuyến | Cụm từ | Mô-đun bài học

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BEP 120 – Điện thoại: Kiểm tra đơn hàng

Tiếng Anh thương mại, Podcast ESL, Tiếng Anh trung cấp, Việc bán hàng, Điện thoại tiếng Anh /

Doing business across borders requires precise coordination, especially in the era of “just-in-time” delivery where goods need to be shipped to the customer at exact times. When a product is made in one country, assembled in another, and sold in a third, the companies involved need to be in constant communication from start to finish. Đảm bảo rằng các đơn đặt hàng được thực hiện và giao hàng đúng thời hạn là một phần thiết yếu của kinh doanh quốc tế, and a lot of the monitoring will be done by phone. Vì thế, trong tập này, chúng tôi sẽ xem xét các cách để kiểm tra tiến trình của một đơn đặt hàng qua điện thoại.

A while back in BEP 92 & 93 we met Bill, a buyer for Bancroft’s, a chain of women’s clothing stores in the U.S. He’s placed a large order with Viva, an Italian fashion company, which is being coordinated by Catherine Traynor, Foxtrot’s shipping manager. Foxtrot is Viva’s U.S. distributor.

It’s now several months later and the order is due to be delivered. But Bill has just received a call from Bancroft’s warehouse to let him know that only half the order has been delivered so far. Now he’s calling Catherine to check on the rest of the delivery.

Câu hỏi nghe:

1. How does Catherine let Bill know she’s looking for information about his order?
2. Where is the second part of the shipment?
3. What does Catherine offer to do to avoid separate deliveries in future?

Thành viên cao cấp: Ghi chú học tập | Câu đố trực tuyến | Cụm từ | Mô-đun bài học

Tải xuống: Podcast MP3

BEP 93 – Tiếng anh bán hàng: Lấy một đơn đặt hàng

Tiếng Anh thương mại, Podcast ESL, Tiếng Anh trung cấp, Việc bán hàng /

Trong bài học tiếng Anh thương mại này, we’ll be focusing on the language of taking an order and discussing standard terms, such as delivery time, payment method, và như thế.

The listening takes us back to the Foxtrot showroom in Las Vegas. As you’ll recall, Foxtrot is the American distributor for Viva, an Italian clothing, or Apparel, manufacturer. Bill is a buyer for a chain of department stores, who has now decided to purchase from Viva. Foxtrot representative Adrianne and her Viva partner, Mario, discuss Bill’s order with him.

Before we get started, it’s important to emphasize that this conversation is not really a negotiation, but rather a situation where most parts of the deal are already agreed to. Vì thế, in this episode, we’ll be studying vocabulary for summarizing the terms of a typical commercial order and learning phrases for managing customer-vendor relationships, for example by reassuring the customer to build goodwill.

Câu hỏi nghe

1) When he says, “We operate on a narrow window for deliveries,” what does Bill mean?
2) The term chargeback refers to all or part of a fee being refunded, or returned, to the buyer. For what situation is Bill quite “strict on chargebacks?”
3) When would Bill like the first delivery to be made, và tại sao?

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