Business English Pod / Business Idioms / Page 11

BEP 145 – Money Idioms (Part 1)

Business English, Business English Vocabulary, Business Idioms, Finance and Accounting /

This is the first of a two-part Business English Pod series on idioms related to money.

It’s difficult to imagine business without money. After all, making money is the main goal of many businesses. Profits often determine a company’s success. And companies must spend money, and budget carefully, to reach their business goals. So, it’s not surprising money idioms are featured regularly in business conversations.

We’ll be covering many of these idioms today. Take note of them as you hear the dialog, but don’t worry if you don’t understand them the first time around. They’ll all be explained in the debrief and you’ll have a chance to practice them at the end.

We’ll be listening to Kevin and Leah, two colleagues at a mid-sized cosmetics company. Cosmetics is the industry name for make-up – products used to enhance a person’s appearance, such as mascara or eye shadow. They are discussing promotional plans for the coming year while working on a tight budget, so there isn’t much money to spend. Kevin and Leah don’t agree on the best way to spend the money and must find a compromise.

Listening Questions

1. What promotional plan does Kevin suggest?
2. Does Leah agree with this idea? Why or why not?
3. What does Kevin think the company needs to show?

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BEP 139 – Sailing Idioms: Company Performance (2)

Business English, Business English Vocabulary, Business Idioms, Intermediate English /

This is second of a two-part Business English Pod series on business idioms related to the sea, ships, and sailing.

You’ll often hear sailing idioms used in business discussions. A company is compared to a ship and employees are the ship’s crew.

In the last episode, two colleagues named Lakisha and Warren were talking about the decline of Trussock’s, an engineering firm. They felt that Trussock’s problems were caused by the new CEO’s poor management. It seemed he had no concrete business plan and employees were confused and very unhappy. Today, Lakisha and Warren discuss ways that Trussock’s could become a viable, or successful, company again.

Listening Questions

1) What does Lakisha think should happen with Trussock’s management?
2) How might Trussock’s employees help the company’s situation?

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BEP 138 – Sailing Idioms: Company Performance (1)

Business English, Business English Vocabulary, Business Idioms, Intermediate English /

In this Business English Pod episode, we’re going to look at how business idioms related to ships and sailing can be used to describe company performance.

The image of a ship is a powerful one in business. The ship is like a company – a huge entity that must be steered toward success, maintained properly, and carefully guided away from dangers like storms and rocks. Employees are often seen as a crew of sailors, a group that must work together as a team. So sailing idioms frequently appear when we discuss business in English.

Today’s episode starts a two-part series on sailing idioms. Lakisha and Warren are two colleagues discussing the decline of Trussock’s, an engineering firm that has been faltering since a new CEO took over.

Listening Questions

1) What are the major differences between Trussock’s old CEO and the new CEO?
2) What do Lakisha and Warren think will help change the situation at Trussock’s?

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BEP 74 – English Idioms: Business is War (2)

Business English, Business English Vocabulary, Business Idioms, ESL Podcast /

This is the second in a two-part Business English Pod series on English idioms related to war.

Everywhere you look in business, you will find the language of war: We often think – and talk – about business competition in terms of attacking and defending, gaining and losing ground.

During the first business ESL podcast in this series, we studied many such war and military related idioms. We learned the meaning of “taking flak,” “reinforcing one’s position,” “laying low,” “making a move” and many others. In this podcast, we will continue exploring useful war idioms.

The dialog picks up where we left off at the Luminex management meeting. Jane has just explained that they need to think “strategically.” He explains that this means “laying low,” by which he means waiting to take action until the economy improves.

As you listen, pay attention to the war idioms Jane and her colleagues use. You may not understand them the first time. After you hear the debrief, go back and listen again, then things should be much clearer.

Listening Questions

1) What does Jane mean when she says their competitor, Meyers, is its own worst enemy?
2) The speakers describe their new strategy as an “ambush” that will “surround” Meyers. Why do they say this? What is the strategy?

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BEP 73 – English Idioms: Business is War (1)

Business English, Business English Vocabulary, Business Idioms, ESL Podcast /

Business and war. War and business. It’s no accident that many business strategies and management techniques were first developed in the military. Actually, it’s quite natural that we think about business competition in terms of war. Companies fight each other for market share. We strategize about how to win the battle. You try to attack my market position, and I defend it. Business is full of such war idioms. Though it’s not the only way we think about business, it is certainly the main way we talk about it. Therefore, to communicate effectively in a business environment, we need to learn these war idioms.

In today’s dialog, the management at Luminex, a producer of LCD TVs, is discussing how to respond to a attack on their market position by a competitor, Meyers. Traditionally, Meyers has been strong in the premium (high value) market and Luminex has been strong in the mid-range market. Recently, however, Meyers has tried to take mid-range market share from Luminex.

Pay attention to the war idioms that the meeting participants use as you listen. Don’t worry if they don’t make sense to you the first time you listen. After you’ve heard the idioms explained in the debrief, go back and listen again, and the dialog should be much clearer.

Listening Questions

1) The first two speakers talk about “always being on the defensive” and “taking way too much flak.” What do they mean and what do they propose doing?
2) How does Jane’s point of view differ from the first two speakers?

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