أفضل الممارسات البيئية 373 – English for Supply Chain Management (2)
Welcome back to Business English Pod for today’s lesson on English for supply chain management. Today we’re going to look at the retail side of the supply chain.
In today’s world, distance isn’t always a barrier to doing business. It doesn’t matter if your company is located in France, Thailand, or the U.S. You can sell to customers anywhere in the world.
Of course, that doesn’t mean it’s easy. Getting your products onto shelves in other continents, or even other parts of your country, is complex. It relies on a web of people, warehouses, and information. And it might involve multiple forms of transportation, including trucks, ships, cargo planes, and trains.
We call this web of activity the supply chain. And in today’s lesson, we’ll rejoin a meeting at an American clothing company, where managers are discussing the retail side of their supply chain. During their conversation, they use lots of language specific to supply chain management. This language includes what we call “collocations,” or natural combinations of words.
When English speakers learn collocations, they don’t learn them one word at a time. Rather, they learn the words together, as a single expression. You can sound more fluent and natural in English if you learn these collocations, especially the ones related to your industry. As you listen to today’s dialog, try to pick out some of these collocations and we’ll discuss them later in the debrief.
في مربع الحوار, we’ll hear Cam and Tanya, who work for a clothing company called Boston Vintage. Tanya is a supply chain manager located in Malaysia. Cam is based in the U.S. and works as a production planner. They’re talking about expanding their retail operations in southeast Asia, and they use many collocations specific to supply chain management in their conversation.
أسئلة الاستماع
1. What does Tanya say is very ambitious?
2. What does Tanya say has fortunately not been impacted by being so busy?
3. According to Tanya, what will having a 4PL enable them to do?
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