أفضل الممارسات البيئية 163 – مصطلحات كرة القدم وكرة القدم (جزء 1)

This Business English Pod lesson is the first in a two-part series on idioms that come from football, أو كرة القدم.

It’s almost time for the World Cup! And as we wait for the games to kick off, here’s a question for you: هل توقفت يومًا عن التفكير في عدد أوجه التشابه بين الأعمال والرياضة?

تعمل مجموعات الموظفين معًا كفرق. فرق, أو الشركات, تتنافس ضد بعضها البعض, في محاولة لكسب الاعتراف, أرباح, أو عملاء جدد. بالنظر إلى أوجه التشابه هذه, ليس من المستغرب أن تكون اللغة متشابهة عندما نتحدث عن الأعمال والرياضة. وساهم عدد من الرياضات المختلفة في التعابير اللغوية للغة الإنجليزية.

اليوم, our focus will be on football idioms. بينما تستمع إلى الحوار, قد تسمع بعض العبارات الجديدة عليك. Remembering the relationship between business and sports may help you out. بالتاكيد, we’ll go over all of them in the debrief and you’ll have a chance to practice them, too.

We’ll be listening to Karl and Marilyn, two friends that work at a publishing firm. Karl is thinking about applying for a manager’s job at the company’s Sydney location. He’s not sure about it, though, لذا سأل مارلين عما تفكر فيه.

أسئلة الاستماع

1. لماذا يريد كارل ترك وظيفته الحالية?
2. What are two things Marilyn knows about the Sydney branch?
3. ما سمعه كارل عن فرع سيدني?

Premium Members: PDF Transcript | Quizzes | PhraseCast | Lesson Module

Download: Podcast MP3

أفضل الممارسات البيئية 146 – المصطلحات المالية (جزء 2)

هذا هو الجزء الثاني من جزأين Business English Pod series on idioms related to money.

Many of our day-to-day business transactions involve money, so it’s common to hear money idioms used frequently in business discussions. We use them to talk about handling money and to describe situations with lots of money or no money at all. But we also use them to talk about situations that have nothing to do with moneysuch as evaluating ideas or speculating on their impact.

في الحلقة الأخيرة, we met Kevin and Leah, two employees at a cosmetics company. They’re planning a promotional campaign on a small budget. So they’re brainstorming ideas that will spark customer interest at a reasonable cost.

الآن, they’re thinking of ways to show that their company’s cosmetics line is good value for money-conscious consumers.

أسئلة الاستماع

1. What idea does Kevin suggest at the beginning of the dialog?
2. What are two things the company will have to do if it accepts Kevin’s idea?
3. What are Leah’s concerns about the idea?

Premium Members: PDF Transcript | Online Practice | PhraseCast

Download: Podcast MP3

أفضل الممارسات البيئية 145 – المصطلحات المالية (جزء 1)

This is the first of a two-part Business English Pod series on idioms related to money.

It’s difficult to imagine business without money. بعد كل شيء, making money is the main goal of many businesses. Profits often determine a company’s success. And companies must spend money, and budget carefully, to reach their business goals. لذا, it’s not surprising money idioms are featured regularly in business conversations.

We’ll be covering many of these idioms today. Take note of them as you hear the dialog, but don’t worry if you don’t understand them the first time around. They’ll all be explained in the debrief and you’ll have a chance to practice them at the end.

We’ll be listening to Kevin and Leah, two colleagues at a mid-sized cosmetics company. Cosmetics is the industry name for make-upproducts used to enhance a person’s appearance, such as mascara or eye shadow. They are discussing promotional plans for the coming year while working on a tight budget, so there isn’t much money to spend. Kevin and Leah don’t agree on the best way to spend the money and must find a compromise.

أسئلة الاستماع

1. What promotional plan does Kevin suggest?
2. Does Leah agree with this idea? لما و لما لا?
3. What does Kevin think the company needs to show?

Premium Members: PDF Transcript | Online Practice | PhraseCast

Download: Podcast MP3

أفضل الممارسات البيئية 139 – مصطلحات الإبحار: أداء الشركة (2)

This is second of a two-part Business English Pod series on business idioms related to the sea, السفن, and sailing.

You’ll often hear sailing idioms used in business discussions. A company is compared to a ship and employees are the ship’s crew.

في الحلقة الأخيرة, two colleagues named Lakisha and Warren were talking about the decline of Trussock’s, an engineering firm. They felt that Trussock’s problems were caused by the new CEO’s poor management. It seemed he had no concrete business plan and employees were confused and very unhappy. اليوم, Lakisha and Warren discuss ways that Trussock’s could become a viable, or successful, company again.

أسئلة الاستماع

1) What does Lakisha think should happen with Trussock’s management?
2) How might Trussock’s employees help the company’s situation?

Premium Members: PDF Transcript | Online Practice | PhraseCast

Download: Podcast MP3

أفضل الممارسات البيئية 138 – مصطلحات الإبحار: أداء الشركة (1)

في حلقة الأعمال الإنجليزية هذه, we’re going to look at how التعابير التجارية related to ships and sailing can be used to describe company performance.

The image of a ship is a powerful one in business. The ship is like a companya huge entity that must be steered toward success, maintained properly, and carefully guided away from dangers like storms and rocks. Employees are often seen as a crew of sailors, a group that must work together as a team. So sailing idioms frequently appear when we discuss business in English.

Today’s episode starts a two-part series on sailing idioms. Lakisha and Warren are two colleagues discussing the decline of Trussock’s, an engineering firm that has been faltering since a new CEO took over.

أسئلة الاستماع

1) What are the major differences between Trussock’s old CEO and the new CEO?
2) What do Lakisha and Warren think will help change the situation at Trussock’s?

Premium Members: PDF Transcript | Online Practice | PhraseCast

Download: Podcast MP3