مرحبًا بكم مرة أخرى في اللغة الإنجليزية للأعمال لدرس اليوم حول رصف اللغة الإنجليزية related to implementing a plan.
في الاعمال, good planning is important, whether you’re talking about a long-term strategy or a short-term project. But a plan itself means nothing without action. It’s not what you decide to do that matters, but what you actually do. And what you actually do with a plan is called “implementation.” Implementing a plan is all about deciding who will do what, and when they will do it.
في هذا الدرس, we’ll listen in on a meeting about how to implement a marketing plan. خلال المناقشة, you’ll hear lots of useful expressions that we call “collocations.” A collocation is a natural combination or group of words. فمثلا, I’ve already used the collocation “to implement a plan.” We don’t say “do a plan” or “activate a plan.” The natural expression is “to implement a plan.”
Native speakers use collocations like this automatically, and you can learn to use them as well. By studying رصف اللغة الإنجليزية, ستحسن مفرداتك وستبدو أكثر طلاقة. بينما تستمع إلى الحوار, حاول انتقاء بعض هذه التجميعات وسنناقشها لاحقًا في الاستخلاص.
في مربع الحوار, we’ll hear Carlos, Viv, Byron, and Marion. The small company they work for has just had a new marketing plan developed by a consulting company. Now they are meeting to figure out how to implement the plan.
أسئلة الاستماع
1. Carlos asks for volunteers on one aspect of the plan. What exactly does he want the volunteers to do?
2. As there’s lot to do on the website, what does Byron need to do as the lead?
3. What is Carlos going to do in three weeks time?
Download: Podcast MP3
