BEP 292 – Colocações em inglês para implementar um plano (1)

Módulo de inglês para negócios 292 - Módulo da lição

Bem-vindo de volta ao Pod de inglês para negócios para obter a lição de hoje sobre Colocações em inglês related to implementing a plan.

Em negócios, good planning is important, whether you’re talking about a long-term strategy or a short-term project. But a plan itself means nothing without action. It’s not what you decide to do that matters, but what you actually do. And what you actually do with a plan is called “implementation.” Implementing a plan is all about deciding who will do what, and when they will do it.

Nesta lição, we’ll listen in on a meeting about how to implement a marketing plan. Durante a discussão, you’ll hear lots of useful expressions that we call “collocations.” A collocation is a natural combination or group of words. Por exemplo, I’ve already used the collocation “to implement a plan.” We don’t say “do a plan” or “activate a plan.” The natural expression is “to implement a plan.”

Native speakers use collocations like this automatically, and you can learn to use them as well. Através do estudo Colocações em inglês, você vai melhorar seu vocabulário e soar mais fluente. Enquanto você ouve a caixa de diálogo, tente escolher algumas dessas colocações e as discutiremos mais adiante no relatório.

Na caixa de diálogo, we’ll hear Carlos, Viv, Byron, and Marion. The small company they work for has just had a new marketing plan developed by a consulting company. Now they are meeting to figure out how to implement the plan.

Perguntas de escuta

1. Carlos asks for volunteers on one aspect of the plan. What exactly does he want the volunteers to do?
2. As there’s lot to do on the website, what does Byron need to do as the lead?
3. What is Carlos going to do in three weeks time?

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