Willkommen zurück im Business English Pod für die heutige Lektion Englische Kollokationen related to implementing a plan.
Im Geschäft, good planning is important, whether you’re talking about a long-term strategy or a short-term project. But a plan itself means nothing without action. It’s not what you decide to do that matters, but what you actually do. And what you actually do with a plan is called “implementation.” Implementing a plan is all about deciding who will do what, and when they will do it.
In dieser Lektion, we’ll listen in on a meeting about how to implement a marketing plan. Während der Diskussion, you’ll hear lots of useful expressions that we call “collocations.” A collocation is a natural combination or group of words. Zum Beispiel, I’ve already used the collocation “to implement a plan.” We don’t say “do a plan” or “activate a plan.” The natural expression is “to implement a plan.”
Native speakers use collocations like this automatically, and you can learn to use them as well. Durch Lernen Englische Kollokationen, Sie verbessern Ihren Wortschatz und klingen flüssiger. Während Sie den Dialog hören, Versuchen Sie, einige dieser Kollokationen herauszusuchen, und wir werden sie später in der Nachbesprechung besprechen.
Im Dialog, we’ll hear Carlos, Viv, Byron, and Marion. The small company they work for has just had a new marketing plan developed by a consulting company. Now they are meeting to figure out how to implement the plan.
Fragen zum Zuhören
1. Carlos asks for volunteers on one aspect of the plan. What exactly does he want the volunteers to do?
2. As there’s lot to do on the website, what does Byron need to do as the lead?
3. What is Carlos going to do in three weeks time?
Download: Podcast MP3