En esto Business English vocabulary lesson, we’re going to look at the marketing mix, which is made up of the four Ps of marketing: product, price, place and promotion. We’ll look at the idea of placement, which is all about a product’s market coverage and how it gets to market through logistics and a company’s distribution channels. The final P is promotion, or advertising, which may involve public relations and marketing campaigns, including in-store promotions.Premium Members: PDF Transcript | Quizzes | MP3 Audio
Download: Podcast Video
3 thoughts on “VV 46 – Inglés para marketing: los 4 Ps de la mezcla de marketing (2)”
J’aime ce site.
It is very useful lessons,please keep it up and we do need more ,more,y más
Great lesson. All 4p’s should be given equal weight age if you want real success.