Vocabulary
BEP 91 ADV - Job Interviews: Questions for the Interviewer
In this Business English Podcast, we’ll focus on how to handle the question: “Do you have any questions for me?” We’ll talk about what interviewers expect from you and we’ll emphasize the importance of preparation. We’ll also study how you can use this opportunity to “interview the interviewer” - that is, to find out whether the company is a good fit for you. Meanwhile, we’ll talk about how, for the interviewer, this is a chance to put your company in the best possible light.
In the listening, we will return to Yala Santos’ interview. Remember, she is an HR specialist at a manufacturing company who is interviewing for an HR manager position in a business unit of a fast moving consumer goods company, Fun Beverages International.
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BEP 76 INT: Sales - Presenting your Products
In this Business English Podcast lesson, we’re going to look at the “classic sales” approach to selling products and services using the FAB technique. FAB stands for features, attributes and benefits and is a commonly used approach for presenting and selling products such as clothes (apparel) and household items.
The FAB presentation technique is especially useful for people working in the apparel, manufacturing and retail trades - anyone who has to present products to potential customers. In the lesson, we’ll look at how this approach can be applied in the merchandizing business. Merchandizing is the trade name for businesses involved in the design and manufacture of clothing and household items.
